Wilmington Professional Group(TM) Established Feb. 2006

A Social & Business Connecting Group

Brian Anderson-SendOutCards.com

How to Get All the Referrals You Can Handle Using Automated Follow-Up Marketing

Have you ever wanted to send a card to someone but forget to do it or you simply didn't have time to do it? Have you ever wanted to send a series of follow-up notes to a business prospect or customer, but didn't have a system to keep track of who to send it to and when? The www.sendoutcards.com system solves those problems by offering a custom referral greeting card template that is used in the 12-step referral card mailing campaign.

When I meet someone at an event or when someone buys something from me I try to get the person's name and address and sometimes even their birthdate or anniversary date. I then put that information into www. sendoutcards.com reminder system, and when the date rolls around, the reminder tells me to send a personal card to them.

Another extremely powerful way I use the www.sendoutcards.com system to get referrals is by sending my customers a 12-month follow-up referral card. I usually get an average of two referrals per customer using this system!

Here's the way it works. I custom developed a set of six very unique referral card designs, which I had www.sendoutcards.com set up for me in the system. Then I set up a 12 step mailing campaign using a mix of referral cards, thank you cards and holiday cards. Now, every time someone buys from me, I enter their name into the system and attach my 12 month referral campaign to their name and push a button. That's all I have to do. At the beginning of each month over the next 12 months my customer gets a handwritten, personalized card from me. And the best part about it is that it only costs me ($12.48) to stay in touch with them for the next year.

Try it for FREE www.soclink.com/soc0923

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